SUCCESS STORY - Les Poulettes.fr
"BeezUP helped us grow internationnally, espacially through Amazon. From the outset, BeezUP was the vehicle of our growth", Florent Ducauroix, Co-founder & Development manager
On the program of this succes story
The companyLes Poulettes is a French brand that makes fantasy jewellery and fashion accessories, founded in 2008. Its creator, Stéphanie Ducauroix, launched the online shop lespoulettes-bijoux.fr in 2010, wanting to share her passion and make designer jewellery affordable for everybody. Les Poulettes.fr positions itself as an e-commerce pure player. The aim was clear from the outset: marketplace integration, to gain visibility and develop internationally.
Problems at the start
- Finding an e-commerce feed integration solution that made it easier to manage their catalogue on the various markets
- Automating their processes: product creation and publication, orders, stocks, delivery…
- Combining two commercial strategies: marketplaces and online shop
- Selling easily internationally
Results
- >20% of average annual growth in their business as a whole
- 5 countries opened up, including the US
- x3 of the number of active product references on their product catalogue
🎯 For
All e-merchants who want to start selling on marketplaces and develop their digital business
📚 Themes
- The Integration of a product feed management platform
- Marketplaces sales automation
- Product catalog importation on marketplaces
- Integrate and diffuse on other marketing channels
BeezUP is THE smart e-commerce data feed management solution for e-merchants. It responds to their challenges of profitability, automation and digital internationalization. With BeezUP solution, it is possible to manage, centralize and automate their product flows on different acquisition channels, from a single platform: marketplaces, price comparisons sites, affiliation, retargeting, product Ads… BeezUP it’s also 23 employees in Paris and Bordeaux, and nearly 2,000 international stores!
Success Story proposed by BeezUP (RCS Paris n°514 206 291) - 10 rue de Penthièvre 75008 Paris - Tel : +33 (0)1 83 62 47 65
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